L04: Know how to plan and manage a social media campaign

  1.  Learn how to understand objectives 
  2. Logistics 
  3. Justification of content 
  4. Evaluating a social media campaign 



Practice Scenario- Gemini films 
  • Name of the film 'In Static' 
  • Purpose- The purpose of the film is to entertain 
  • Sponsors- Tv magazines, Websites 
  • Release date if there is one- July 2025, start the campaign in January. 
  • Social media channels to use- Instagram, Twitter, TikTok. 
  1. Friendship
  2. Homelessness 
  3. Equality 

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