Unit6Exam

 Instagram   Instagram is a social media channel that allows you to connect with people around the world and post photos and videos of events you want to remember. For example, one benefit of using social media, is being able to upload recent activities and allow your family and friends to see them. By doing this you will get likes and comments from the people who follow you or those who appear on your suggestions, which will inspire you to continue uploading more posts in order for more people to like your posts to let you know people are interested in what you are up to.  Also, people use Instagram to gain national fame. They can do this by posting content that is trending or becomes a trend, that will make people want to access their account more. This will then allow that creator to be recommended to their audiences followers by either, appearing on their reels or getting people to shout out their account for more people to follow them, which can eventually lead up to...

 Artic Monkeys and Stormzy's use of Social media  In the early 2000s Arctic Monkeys used apps such as Myspace and SoundCloud to promote their music and build a fanbase to give them enough fame to be recognised by the music industry. However, this worked out really well for the band as not only did they get really popular on Myspace and SoundCloud but have now became one of the most successful UK bands of all time. Other Artists since then have kicked off their fame from using SoundCloud such as Post Malone in 2015 released a song on SoundCloud called White Iverson which would be shared from SoundCloud by his fans and would globally go viral.   In 2014 Stormzy did a underground freestyling scene in South London for LinkUpTV who try and support underground UK rappers and get them to fame. They do this by uploading the freestyles on to YouTube for their audience, which is where people would start to recognise his talent. The video would get over 10 million views on YouT...

 Barbie Main Trailer On YouTube The Barbie trailer has over 903k likes with 86 million views. This means that the distribution of the trailer was a success, as the trailer got over a million views to break headlines. The trailer also got over 37k comments, which when clicking on are most positive. However, the people who shared the trailer or mentioned it, meant that we as an audience contribute to the distribution of the trailer giving it more recognition.  @wbpictures @beetlejuice The differences between Wbpictures and Beetlejuice social media channels, is that Wbpictures focus on many films being created are are under their brand such as Joker, Superman and also Beetlejuice. The reason why they do this is to build up their companies audience but also the products, as that is what makes them money. Warner bros also repost other accounts that speak positive of film such as IMDb meaning those who follow IMDb will see that Warner Bros reposted that post the Warner bros posts ar...

 1-2 social media apps that make it web 2.0  Instagram Upload photos from your camera roll, or take photos on the app. The app can be ran on both Mobile and Laptop and tablets Livestream  Use filters and editing tools on the app to enhance photos Can be used as either an App and Website.  YouTube Upload videos to your channel. Create both short and long videos up to 24 hours Livestream videos and allow your followers to comment and the live YouTube can be used on TVs, Phones, Gaming consoles, Laptops and tablets Can be accessed as either a App or Website

 Technical developments led to an increase in successful sales through the long tail model, as films have been able to be more popular than mainstream filming companies. For example on the Rotten Tomatoes charts The film Rebel Ridge has topped the charts above films such as Beetlejuice, Borderlands. This goes to show that films no longer have to come from popular brands such as Disney anymore to reach their target audience. Movies such as Borderlands feature actors such as Jack Black and Kevin Hart, whereas Rebel Ridge features actors such as Don Johnson and AnnaSophia Robb who are not mainstream actors manage to make it to the top of the charts a head of famous actors known world wide.  

 Samuel-L Jackson- Warburtons  Recognizable actor would instantly draw anybody's attention who knows him. Warburtons is a popular bread brand  Snoop Dogg- Just Eat advert Popular rapper and Actor Always finds ways to stay in the public eye Just eat is a popular takeaway app Peter Kay- John Smith Famous stand up comedian  Advert is mainly known for his quote "Ave it"  John Smith popular Beer brand Terry Crews- Old Spice Very famous actor  known by a lot of people 

 Nike  Nike Tech Fleece  Nike Vapormax  Overuse of people of people in dressed in backout tech fleece (mainly Rotherham) The series Top boy giving the brand bad imagery.  Stone Island  Too many people who wear this act like they come from rough areas but have the name tom and ride an E-Scooter "Get the Badge in" Average Championship, league 1 and league 2 supporter. Volkswagen  The people who go in Golf R's and act like its a Ferrari that get posted on Instagram 24/7 Multiple posts on social media posting the car giving it a bad reputation. Vauxhall  The people who drive a corsa. The cars may as well be advertised at a McDonald's driveway (common spawn place for these) Also, the people who post of social media tuning the car to have an even worse exhaust.  Ends up in a ditch Multiple posts of social media trolling the car giving the car an even worse of a reputation it already has. 

  Learn how to understand objectives  Logistics  Justification of content  Evaluating a social media campaign  Practice Scenario- Gemini films  Name of the film 'In Static'  Purpose- The purpose of the film is to entertain  Sponsors- Tv magazines, Websites  Release date if there is one- July 2025, start the campaign in January.  Social media channels to use- Instagram, Twitter, TikTok.  Friendship Homelessness  Equality 

 Why is social media a useful tool for global companies when doing a campaign To branch out to a wider audience both young and old Feedback can be gathered much quicker People can state their opinions without holding back  More people can share the campaign to others to make it more wide spread rather than having a fixed amount of people seeing the campaign.    How to develop a project Evaluating suitability of project development tools Evaluate ways to reach an audience.  What is a Prosumer? producer/ consumer- amateur producer. What does grassroots production mean? non-professional production  Name three documents/ software's taught in U2 that are you to manage a project/ production in the pre production stage.  Microsoft Teams, Zoom Social media channels/ tool mind map  Purpose and features of social media channels Facebook, YouTube, Twitter, SoundCloud, Linkedln, Flickr, Spotify, Pinterest, Kickstarter, Reddit, Snapchat, Instagram, Amazon Musi...

 Between 1993 and 2007 (14 years) what had changed about the way we accessed the internet and web content? In 1993 the world wide web was just for companies to expand their profits, along with other companies such as Amazon and Ebay starting up with websites who started up in 1995 when the world wide web began being more open to the public. With this we could buy Cd-Roms that allowed you to use their website with a 30 day free trial before being charged by the hour.   In the late 90s, there was a internet gold rush that caused a dot com bubble burst. This meant that scores of companies failed as the market corrected itself from unrealistic evaluations. The Dot.com bubble was the early online marketing such as Ebay being the most popular. However, in 1994 we got to see the first Nokia cellular phone, that could send and receive SMS messages and also call people. We also got the first internet meme in 1996 of a dancing baby which was shared through email chains and chatroom...

 Key Terms-1 The key terms Hypertext- Text on a website linking to other text (hyperlinks). Collaborations- The way that producers can use social media to work together on large scale projects that are often international. Prosumer- An amateur producer who uses digital and online technologies to create and distribute media products while remaining a consumer. Semantic web- The process of allowing automated processes / machines to understand meaning/ hyperlinks to personalize content for the audience/ user.- Algorithms History- WEB Web 1.0- refers to the first stage in the World Wide Web, which was entirely made up of web pages connected by hyperlinks. WWW.- Developed by Tim Berners Lee to allow non programmers use of the internet. (1995) Most content was static with very little video or music available, most web content was information driven.  History -2 Web 2.0- the second stage of development of the internet, characterized by especially by the change from static web pages t...