Social media presence created a negative association

 Nike 

  • Nike Tech Fleece 
  • Nike Vapormax 
  • Overuse of people of people in dressed in backout tech fleece (mainly Rotherham)
  • The series Top boy giving the brand bad imagery. 

Stone Island 

Too many people who wear this act like they come from rough areas but have the name tom and ride an E-Scooter
"Get the Badge in"
Average Championship, league 1 and league 2 supporter.

Volkswagen 

The people who go in Golf R's and act like its a Ferrari that get posted on Instagram 24/7
Multiple posts on social media posting the car giving it a bad reputation.

Vauxhall 

The people who drive a corsa.
The cars may as well be advertised at a McDonald's driveway (common spawn place for these)
Also, the people who post of social media tuning the car to have an even worse exhaust.
 Ends up in a ditch
Multiple posts of social media trolling the car giving the car an even worse of a reputation it already has. 




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